Big B, Priyanka Chopra are new ‘incredible India’ brand ambassadors

by news
January 21, 2016

Mumbai: As per latest reports Bollywood mega star Amithabh Bachchan and Priyanka Chopra will be the new brand ambassadors of the ‘Incredible India’ campaign.
The veteran actor and the former Miss World have replaced Aamir Khan, who was the face of the campaign since the last few years.

Both Bachchan and Chopra haven’t charged a penny for the three-year contract that aims at promoting Tourism in India, reports suggest.

Aamir’s contract had reportedly expired.

It was being speculated that the Bollywood superstar was ousted from the campaign after he had made controversial remarks about the alleged “growing intolerance” in the country. But Aamir’s contract with the agency handling the campaign, had terminated and hence his association with the project ended.