Islamabad: A recent advertisement by the dating app Muzz in Pakistan has gone viral on social media, sparking both attention and controversy. The massive red billboard features a bold tagline that reads, “Cousins ko choro, koi aur dhoondo (leave cousins, find someone else).” The provocative slogan has generated discussions online, with netizens sharing images of the banner.
Jinnah created Pakistan so that the Muslims living there could easily marry their cousins.
🫰🫰 @muzz_app#Pakistan pic.twitter.com/x15ECINIcl— Nitesh Pandey (@ChutulPandey) December 10, 2023
Viral Sensation
The image of the billboard has circulated widely on various social media platforms, including X (formerly Twitter), leading to a flurry of reactions. Users expressed a range of opinions, from amusement to skepticism, regarding the app’s marketing approach. Some social media comments suggested humor, while others speculated about the app’s underlying motives.
Social Media Reactions
Netizens shared their thoughts on the controversial ad, with one user describing the billboard as “LEGENDS.” Some users questioned the intentions behind the app, jokingly suggesting it might be a front for “sham marriages” or an attempt to legitimize certain activities. Another user humorously commented that “Even the muzz app is tired of you people.”
About Muzz
Muzz is a Muslim marriage and dating app that was founded by Shahzad Younas and launched in 2015. The app positions itself as a platform where single Muslims can meet, emphasizing the goal of marriage rather than casual dating. Its tagline is “Where Single Muslims Meet” and “Where Muslims Meet.” According to the app’s description on the Google Play Store, it claims to be the largest Muslim dating and marriage app in the United States, boasting 400,000 Muslim marriages and 500 new couples every day.
Controversy and Discussions
While the app’s advertisement has garnered attention for its bold messaging, it has also sparked discussions about cultural perceptions, humor, and the intersection of tradition with modern dating. Some users connected the ad to societal norms, referencing historical figures like Jinnah in a humorous context.
The controversial billboard reflects the diverse responses within the online community and highlights the intersection of technology, culture, and social expectations in the realm of dating apps in Pakistan.
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